AT&T to launch mobile TV in 58 US markets

May 1, 2008, 10:19 AM —  IDG News Service — 

AT&T
will launch its mobile television service on Sunday, behind schedule and nearly
a year after competitor Verizon
Wireless
began offering broadcast TV services.

AT&T's Mobile TV will only be available on two high-end phones, LG's touch-screen
Vu and Samsung's Access. The Vu costs US$399.99 and the Access $299.99, although
consumers can get a $100 mail-in rebate. Both require two-year service plans.

AT&T had planned to launch Mobile TV by the end of last year. The service
will be available in 58 markets, AT&T said.

Much information on Mobile TV was already released at the CTIA
Wireless
trade show in Las Vegas in March. But AT&T has revealed pricing,
which is in the same range as Verizon's service.

Mobile TV packages start at $13 per month for four channels: CBS Mobile, Fox
Mobile, NBC 2Go and NBC News 2Go. Next is a $15-a-month deal for the "basic"
package with more channels and $30 for the "plus" service, which includes
unlimited TV watching and mobile Web browsing.

AT&T's pricing is close to Verizon's, which offers a limited package for
$13 per month, a eight-channel deal for $15 and a $25-a-month package that throws
in unlimited air time, e-mail and basic video clips.

All told, AT&T's Mobile TV encompasses 150 simulcast or time-shifted programs
from CNN, ESPN, Comedy Central, CBS, NBC, Nickelodeon and PIX, part of Sony
Pictures Television, among others.

Like Verizon, AT&T is employing technology from MediaFLO
USA
, part of Qualcomm,
to deliver the service. MediaFLO broadcasts the programming on a network separate
from AT&T's cellular network, using parts of the unused television broadcast
spectrum.

LG's Vu has a music player, a 2.0-megapixel camera and Bluetooth. Samsung's
Access has an internal antenna for TV reception, a camera, external stereo speakers
and stereo Bluetooth.

Verizon launched its V Cast Mobile TV service in March 2007. The service is
compatible with four handsets: Samsung's SCH-U620, LG's VX9400 and Voyager and
Motorola's z6tv.

IDG News Service

I like it!
Post a comment
The content of this field is kept private and will not be shown publicly.
  • Allowed HTML tags: <a> <em> <strong> <cite> <code> <ul> <ol> <li> <dl> <dt> <dd>
  • Lines and paragraphs break automatically.
Resources
White Paper

Symantec Backup Exec 12 and Backup Exec System Recovery 8 deliver industry leading Windows data protection and system recovery. Download this whitepaper to find out the top reasons to upgrade and how to get continuous data protection and complete system recovery.

Webcast

Data and system loss — from a hard drive failure, malicious attack, natural disaster, or simple human error — can happen anytime. Don’t leave your business vulnerable. Make sure you have a secure recovery strategy in place. Symantec's latest backup and system recovery technology can efficiently restore critical applications, individual emails and documents and even restore your entire system in minutes in the event of a loss.

White Paper

Businesses face a growing challenge to ensure that the IT environment is properly protected. Backup Exec 12 integrates with other applications in the Symantec family of products, to complement your current data protection strategy, keep your data securely backed up and make it recoverable when you need it most.

Free stuff

Crimeware: Understanding New Attacks and Defenses
By Markus Jakobsson, Zulfikar Ramzan
Published Apr 6, 2008 by Addison-Wesley Professional. Part of the Symantec Press series.
Enter now! | Official rules | Sample chapter

Securing VoIP Networks: Threats, Vulnerabilities, and Countermeasures
By Peter Thermos, Ari Takanen
Published Aug 1, 2007 by Addison-Wesley Professional.
Enter now! | Official rules | Sample chapter

Featured Sponsor

AISO founders envisioned a Web hosting company that was environmentally friendly. While the company employed energy-efficient innovations like solar panels, its infrastructure produced unacceptable power and cooling requirements. Find out how AISO leveraged AMD technology to overcome their challenge in this case study white paper.

In this whitepaper, Scalar explores the opportunity to change the landscape with respect to mission critical databases built around Oracle. Leveraging technologies such as Linux, high-end commodity processing power and Oracle RAC technology to architect, design, build and maintain database infrastructure that delivers maximum availability, reliability and performance at a fraction of traditional cost.

On a typical day, weather.com, the Web site for The Weather Channel in Atlanta, serves up between 15 million and 20 million page views. But in September 2004, when back-to-back hurricanes ransacked Florida, the peak traffic on one day more than tripled: over 70 million page views by more than 7 million unique visitors. Read the full success story now.

More Resources